Seducing Strangers: How to Get People to Buy What You''re Selling (The Little Black Book of Advertising Secrets)

How to get someone, somewhere, to do something. The job is using words, pictures, stories, and music to seduce strangers. In the industrial, mass-media, consumer economy of the past, the job was called advertising, and Mad Men did it. In todays service-based, social media-focused, information economy, the job is called life, and everyone does it. Heres how you can do it. And do it better. See more