Innovation Generation: How to Produce Creative and Useful Scientific Ideas | Agenda Bookshop Skip to content
Please note that books with a 10-20 working days delivery time may not arrive before Christmas.
Please note that books with a 10-20 working days delivery time may not arrive before Christmas.
A01=Roberta B. Ness
Age Group_Uncategorized
Age Group_Uncategorized
Author_Roberta B. Ness
automatic-update
Category1=Non-Fiction
Category=PDA
Category=PDG
Category=PSA
COP=United States
Delivery_Delivery within 10-20 working days
Language_English
PA=Available
Price_€20 to €50
PS=Active
softlaunch

Innovation Generation: How to Produce Creative and Useful Scientific Ideas

English

By (author): Roberta B. Ness

Whether you are a student or an established scientist, researcher, or engineer, you can learn to be more innovative. In Innovation Generation, internationally renowned physician and scientist Roberta Ness provides all the tools you need to cast aside your habitual ways of navigating the every-day world and to think outside the box. Based on an extraordinarily successful program at the University of Texas, this book provides proven techniques to expand your ability to generate original ideas. These tools include analogy, expanding assumptions, pulling questions apart, changing your point of view, reversing your thinking, and getting the most out of multidisciplinary groups, to name a few. Woven into the discussion are engaging stories of famous scientists who found fresh paths to innovation, including groundbreaking primate scientist Jane Goodall, father of lead research Herb Needleman, and physician Ignaz Semmelweis, whose discovery of infection control saved millions. Finally, the book shows how to combine your newly acquired skills in innovative thinking with the normal process of scientific thinking, so that your new abilities are more than playthings. Innovation will power your science. See more
Current price €45.59
Original price €47.99
Save 5%
A01=Roberta B. NessAge Group_UncategorizedAuthor_Roberta B. Nessautomatic-updateCategory1=Non-FictionCategory=PDACategory=PDGCategory=PSACOP=United StatesDelivery_Delivery within 10-20 working daysLanguage_EnglishPA=AvailablePrice_€20 to €50PS=Activesoftlaunch
Delivery/Collection within 10-20 working days
Product Details
  • Weight: 476g
  • Dimensions: 236 x 157mm
  • Publication Date: 22 Mar 2012
  • Publisher: Oxford University Press Inc
  • Publication City/Country: United States
  • Language: English
  • ISBN13: 9780199892594

About Roberta B. Ness

Roberta Ness is Dean of the University of Texas School of Public Health and the University of Texas-Houston Vice President for Innovation.

We use cookies to ensure that we give you the best experience on our website. If you continue we'll assume that you are understand this. Learn more
Accept