A distinctive and direct guide to legitimacy in business, focusing on the new benchmark of a 'Social License to Operate'. Featuring case studies of what is and isn't working, this book explains how business owners and CSR professionals can integrate legitimacy into the heart of their company strategy, beyond CSR and good PR.
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Product Details
Dimensions: 140 x 216mm
Publication Date: 27 Aug 2014
Publisher: Palgrave Macmillan
Publication City/Country: United Kingdom
Language: English
ISBN13: 9781137370716
About John Morrison
John Morrison is a leading practitioner and thinker on issues relating to the social responsibilities of government business and civil society. He is currently the Executive Director of the Institute for Human Rights and Business (www.ihrb.org) and has advised a number of governments the European Union OECD and the United Nations on related issues. Previously John has worked in business civil society and government and lived and worked in Europe and North America. He has been a Harkness Fellow member of a number of advisory boards and chaired the Jury of the Dutch Government's Human Rights Award in 2013. He has written and spoken widely on human rights international migration and corporate responsibility.