Market Research
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Beyond Brand: Why it''s the experience that causes people to fall in love with your brand!
Craig McVoyCurrent price €16.28Original price €18.50Current price €16.28Original price €18.50Save 12% -
Do Penguins Eat Peaches?: And other unexpected ways to discover what your customers want
Katie TuckerCurrent price €17.99Original price €19.99**Business Book Awards 2024 Finalist**Why are customers so damn fickle? They say one thing, do the other. They change their minds. Give you false h...
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Neuro Design: Neuromarketing Insights to Boost Engagement and Profitability
Darren BridgerCurrent price €28.15Original price €31.99COMMENDED: Business Book Awards 2018 - Thought Leader Category Today, businesses of all sizes generate a great deal of creative graphic media and ...
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Fundamentals of Mobile Marketing: Theories and practices
Cram101 Textbook ReviewsCurrent price €27.27Original price €30.99The convergence of the Internet and mobile telephony in the late 1990s produced a revolutionary business management tool: mobile marketing. Yet des...
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Advanced Customer Analytics: Targeting, Valuing, Segmenting and Loyalty Techniques
Mike GrigsbyCurrent price €38.71Original price €43.99Advanced Customer Analytics provides a clear guide to the specific analytical challenges faced by the retail sector. The book covers the nature and...
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Movie Theatre Preferences: What Drives People to the Theatres?
Larry EtterCurrent price €231.43Original price €262.99Current price €231.43Original price €262.99Save 12% -
Marketing Research Methods: Quantitative and Qualitative Approaches
Jose M. Vidal-SanzCurrent price €61.19Original price €67.99Covering both quantitative and qualitative methods, this book examines the breadth of modern market research methods for upper level students acros...
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Radical Business: The Root of Your Work and How It Can Change the World
David GainesCurrent price €23.85Original price €26.50Radical Business outlines a blueprint for an innovative, inclusive, and community driven business modelproven successful by author and entrepreneur...
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Consumer Expectations: Micro Foundations and Macro Impact
Richard Thomas CurtinCurrent price €45.89Original price €50.99Richard Curtin has directed the University of Michigan's consumer sentiment surveys for more than four decades. His analyses of recent trends in co...
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Primal Shopper: Unlocking Shopper DNA to Power Your Marketing
Eric BoweCurrent price €28.60Original price €32.50Current price €28.60Original price €32.50Save 12% -
Latino Boom II: Catch the Biggest Demographic Wave Since the Baby Boom
Chiqui CartagenaCurrent price €28.79Original price €31.99Current price €28.79Original price €31.99Save 10% -
Pragmalytics: Practical Approaches to Marketing Analytics in the Digital Age
Cesar A BreaCurrent price €12.31Original price €13.99Current price €12.31Original price €13.99Save 12% -
The Roots and Uses of Marketing Knowledge: A Critical Inquiry into the Theory and Practice of Marketing
Terry SmithCurrent price €102.59Original price €113.99Marketing theory is often developed in isolation not collaboration; theoretical perspectives sometimes are ignorant of the diversity of marketing p...
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42 Rules for Engaging Members Through Gamification: Unlock the Secrets of Motivation, Community and Fun
Shelly AlcornCurrent price €15.40Original price €17.50Current price €15.40Original price €17.50Save 12% -
Mystery Shopping Mastery: Revealing Truth in Business
Steven D Di PietroCurrent price €23.32Original price €26.50Current price €23.32Original price €26.50Save 12% -
Minimalist Marketing: How Entrepreneurs and Nonprofits are Reaching Their Audience Without a Marketing Budget
Joe FontenotCurrent price €26.39Original price €29.99Current price €26.39Original price €29.99Save 12% -
bookcareers.com Salary Survey 2017
Bookcareers PublishingCurrent price €496.31Original price €563.99Current price €496.31Original price €563.99Save 12% -
Harnessing Omni-Channel Marketing Strategies for Fashion and Luxury Brands
Brown Walker Press (FL)Current price €43.99Original price €49.99Current price €43.99Original price €49.99Save 12% -
Facebook Marketing: A Beginners'' Guide to Gaining Customers using Facebook Advertising
George PainCurrent price €17.59Original price €19.99Current price €17.59Original price €19.99Save 12% -
Facebook Marketing: A Beginners'' Guide to Gaining Customers using Facebook Advertising
George PainCurrent price €28.15Original price €31.99Current price €28.15Original price €31.99Save 12% -
Marketing Automation and Online Marketing: Automate Your Business through Marketing Best Practices such as Email Marketing and Search Engine Optimization
George PainCurrent price €28.15Original price €31.99Current price €28.15Original price €31.99Save 12% -
Secretos SEO para el 2020: Descubre las estrategias avanzadas de optimización de motores de búsqueda para marketing en Internet increíblemente rentables. La guía #1 para Ganar dinero en línea ...
Pablo AvitiaCurrent price €16.28Original price €18.50Current price €16.28Original price €18.50Save 12% -
Maestría en ingresos pasivos 2020: Tu plan para lograr la libertad financiera para jubilarte joven, y jubilarte rico. Descubre las estrategias para ganar dinero en línea, incluso si eres principi...
Pablo AvitiaCurrent price €16.28Original price €18.50Current price €16.28Original price €18.50Save 12% -
Google AdWords 2019: The Only PPC Advertising Guide You''ll Need to Reach New Customers and Grow Your Business - SEO Beginners Guide Included
Eric KleinCurrent price €16.71Original price €18.99Current price €16.71Original price €18.99Save 12% -
Internet Marketing: Grow Your Business, Build a Brand, Make Money Online and Sell Almost Anything!
William SwainCurrent price €22.87Original price €25.99Current price €22.87Original price €25.99Save 12% -
Win/Loss Analysis: How to Capture and Keep the Business You Want
Ellen NaylorCurrent price €22.87Original price €25.99Current price €22.87Original price €25.99Save 12% -
Social Media Marketing 2019: How Great Marketers Stand Out from The Crowd, Reach Millions of People, and Grow Their Business with Facebook, Twitter, YouTube, and Instagram - and How You Can, Too
Chandler WrightCurrent price €17.59Original price €19.99Current price €17.59Original price €19.99Save 12% -
Social Media Marketing 2019: How Great Marketers Stand Out from The Crowd, Reach Millions of People, and Grow Their Business with Facebook, Twitter, YouTube, and Instagram - and How You Can, Too
Chandler WrightCurrent price €23.32Original price €26.50Current price €23.32Original price €26.50Save 12% -
Technical Marketing II: The Quiet Poison Release
Craig Thomas EllrodCurrent price €22.87Original price €25.99Current price €22.87Original price €25.99Save 12% -
Social Media Marketing 2019: Instagram, Facebook, Youtube, and Twitter Advertising Guide for Influencers in 2019 Through 2020
Gary ClarkeCurrent price €14.95Original price €16.99Current price €14.95Original price €16.99Save 12% -
ChatGPT FOR STARTUPS: Hyperscale Your Business with this Game-Changing Technology
Amir HegaziCurrent price €36.95Original price €41.99Current price €36.95Original price €41.99Save 12% -
Make the Media Want You: An Insider''s Guide to Creating Persuasive Pitches
Lisa BrandtCurrent price €14.95Original price €16.99Current price €14.95Original price €16.99Save 12% -
Marketing problem of micro and small manufacturing enterprises
Yared Embiale AsressCurrent price €34.76Original price €39.50Current price €34.76Original price €39.50Save 12% -
Massaging The Mind: An Introduction To Techniques of Personal and Organizational Influence
William CarneyCurrent price €19.35Original price €21.99Current price €19.35Original price €21.99Save 12% -
The Customer Service Handbook: How to Make Your Customers Love You
Ibrahim MustaphaCurrent price €17.38Original price €19.75Current price €17.38Original price €19.75Save 12% -
Learning Social Change How Influences Consumer Behavior
John LokCurrent price €17.59Original price €19.99Current price €17.59Original price €19.99Save 12% -
bookcareers.com Salary Survey 2021: 2022
Bookcareers PublishingCurrent price €762.75Original price €866.76Current price €762.75Original price €866.76Save 12% -
Sales Success AHAs: 140 AHAs to Grow Your Sales
Jack DalyCurrent price €15.40Original price €17.50Current price €15.40Original price €17.50Save 12% -
Social Media Marketing 2020: How You Can Rapidly Grow Your Youtube And Instagram, Build Your Brand, Find Your Loyal Tribe Of Customers And Stand Out On Social Media In Your Niche
Brandon's Business GuidesCurrent price €28.15Original price €31.99Current price €28.15Original price €31.99Save 12% -
I Give You Credit: A Do It Yourself Guide to Credit Repair
Carlos Ariel ThenCurrent price €28.79Original price €31.99Current price €28.79Original price €31.99Save 10% -
Theory and Practice. The Ultimate Guide To Online Content Marketing
Aleksandr LashkovCurrent price €17.99Original price €19.99Current price €17.99Original price €19.99Save 10% -
Facebook Marketing Tips: Zero Cost Facebook Marketing Plan for Small Business
Tim ShekCurrent price €16.28Original price €18.50Current price €16.28Original price €18.50Save 12% -
The Customer Affinity Manifesto: How AI can help businesses connect with customer emotions
Joss GilletCurrent price €17.38Original price €19.75Current price €17.38Original price €19.75Save 12% -
Be the Boss of Success: Decision Making And Problem Solving Capabilities
Harley JacobsCurrent price €19.35Original price €21.99Current price €19.35Original price €21.99Save 12%