Diverted: A journey of resilience to the newest frontier of inclusion

About Roxanne Hobbs

Roxanne is a key influencer in driving the Inclusivity and Diversity agenda in the advertising industry. She founded The Hobbs Consultancy as a result of a deep-seated belief that the advertising industry could and should support female talent to a much greater degree. She soon realised that solely coaching women advocated the message that women are broken and need fixing a far cry from the reality. Roxanne also noticed that there are many other groups that also lack the necessary confidence to assert themselves in the advertising industry. She broadened the scope of her work accordingly with a particularly interest in introverts. In March 2017 Roxanne's eldest son was diagnosed with ASD. She was immediately struck by how we ask those that aren't neurotypical to change so that they conform with neurotypical norms. She is now heavily involved in sparking and consequently sustaining a conversation about Neurodiversity in the advertising industry - so that individuals with potential are equipped with the necessary skills and knowledge to thrive in this environment. Roxanne uses the Co-Active model in her coaching which is built on the cornerstone that we are all innately resourceful creative and whole. Roxanne is also a certified Daring Way (TM)Facilitator - using Brene Brown's curriculum to support participants in showing up and being seen in the workplace. She lives in Hackney with her husband two sons and a crazy puggle.