Collective Intelligence: How to build a business thats smarter than you
English
By (author): Jennifer Sundberg Pippa Begg
Sundberg and Begg have produced an essential guide to help leaders tap their organizations full potential by creating the conditions for critical thinking, clear communication, and nimble execution.
Daniel H. Pink, #1 New York Times bestselling author of The Power of Regret, Drive, and To Sell is Human
Enduringly successful companies dont rely on a genius CEO. They build collective intelligence, systematically empowering everyone, from the boardroom to the shop floor, to use their brains and apply them to the problems and opportunities that matter most.
The iPhone wasnt the brainchild of Steve Jobs, Warren Buffet didnt want to bet on Apple, and Amazon Prime wasnt Jeff Bezos idea. Each of these breakthroughs was sparked by an employee whod been given the tools, skills, and confidence to ask the right questions.
Every company has a vast reservoir of brainpower and its a leaders role to tap into it. In Collective Intelligence, co-CEOs Jennifer Sundberg and Pippa Begg lean on their work with the worlds most demanding leaders over the past 15 years to show you how. Theyll demonstrate how badly run businesses make smart people act dumb and reveal how enduringly successful businesses create the conditions for everyone to think hard and act fast.
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