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The Brew Deal: How Beer Helped Battle the Great Depression

English

By (author): Jason E. Taylor

During the final stages of Prohibition, the US government allowed the consumption and sale of non-intoxicating beer, which was at or below 3.2% alcohol-by-weight. Beers returnpermitted with an eye toward job creation during the Great Depressionwas one of President Franklin D. Roosevelts earliest New Deal policies. In this book, economic historian Jason E. Taylor takes readers through the rapid resurgence of American breweries and shows how beer helped spark a sharp recovery in the spring of 1933.

Taylor begins with stories of how the nations 1,400 breweries were decimated by the onset of Prohibition in 1920. He then turns to the frothy debates that led Congress to declare 3.2 beer non-intoxicating, and hence allowable under Prohibition. While April 7th is now celebrated as National Beer Day, the original April 7thwhen legal beer returned after more than 13 years awaybrought raucous scenes that make todays Mardi Gras festivities seem tame by comparison.

The Brew Deal shares stories of breweries, people, politics, perseverance, and the various roles that 3.2 beer has played in the evolving American beer scene.

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Will deliver when available. Publication date 07 Dec 2024

Product Details
  • Dimensions: 148 x 210mm
  • Publication Date: 07 Dec 2024
  • Publisher: Springer International Publishing AG
  • Publication City/Country: Switzerland
  • Language: English
  • ISBN13: 9783031731327

About Jason E. Taylor

Jason E.Taylor is Jerry and Felicia Campbell Professor of Economics at Central Michigan University. Before joining CMU he earned a bachelors degree in journalism from Ohio University and a PhD in economics from the University of Georgia. Taylor was Assistant Professor at the University of Virginia from 1998 to 2003 and he served as Editor-inChief of Essays in Economic & Business History between 2012 and 2018. Taylors research is focused on US economic history industrial organization and public policy. His work appears in The Wall Street Journal Forbes USA Today The Journal of Economic History The Journal of Law and Economics Public Choice Economica The Journal of Industrial Economics and more.

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