{"product_id":"21st-century-meeting-and-event-technologies-1","title":"21st Century Meeting and Event Technologies","description":"\u003cp\u003eHere is the first book to specifically and comprehensively address the rapid changes and advances in technology in the planning, management, and marketing of meetings and events. The multigenerational trio of authors, including Joe Goldblatt and two of his former students, Seungwon \"Shawn\" Lee and Dessislava Boshnakova, cover the most important aspects of using technology for today’s meetings and events, such as\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eHow to harness the power of social media\u003c\/li\u003e\n\u003cli\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eHow to use crowdsourcing effectively\u003c\/li\u003e\n\u003cli\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eHow to choose appropriate room layout design software\u003c\/li\u003e\n\u003cli\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eHow to manage and use guest-generated content\u003c\/li\u003e\n\u003cli\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eHow to measure and evaluate your success\u003c\/li\u003e\n\u003cli\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eHow to choose meeting registration software\u003c\/li\u003e\n\u003cli\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eHow to promote your meeting with blogs, websites, podcasts, and more\u003c\/li\u003e\n\u003cli\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eHow to hold virtual meetings and events\u003c\/li\u003e\n\u003cli\u003e\n\u003cbr\u003e\u003cbr\u003e\n\u003c\/li\u003e\n\u003cli\u003eHow to use search engine optimization to advantage \u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eThe area of meeting and event technology is a fast-growing component of the meetings, incentives, conventions and exhibition (MICE) industry. With a foreword by Corbin Ball, an internationally renowned speaker, consultant and writer in the meetings and events technology field, The 21st Century Meeting and Event Technologies will be an essential resource for hospitality students and business professionals.\u003c\/p\u003e\u003cp\u003e\u003c\/p\u003e\u003cp\u003eFaculty may request an examination copy from info@appleacademicpress.com. Please provide your name and title, course title, course start date, current text, number of students, and your institution address.\u003c\/p\u003e","brand":"Apple Academic Press Inc.","offers":[{"title":"Default Title","offer_id":54224638509400,"sku":"9781774633427","price":95.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0278\/1295\/4195\/files\/9781774633427.jpg?v=1777089628","url":"https:\/\/agendabookshop.com\/products\/21st-century-meeting-and-event-technologies-1","provider":"Agenda Bookshop","version":"1.0","type":"link"}