{"product_id":"a-practical-guide-to-persuasion-influence-others-and-lead-change","title":"Practical Guide to Persuasion","description":"\u003cp\u003e\u003cb\u003eMake other people say\u003cbr\u003e'Yes'! Yes to your requests. Yes to your ideas. Yes to your products. Yes to\u003cbr\u003eyour proposals.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003ci\u003eA Practical Guide to\u003cbr\u003ePersuasion\u003c\/i\u003e uses psychology,\u003cbr\u003eexpert advice and practical techniques to teach you how to influence the people\u003cbr\u003earound you in an ethical way. \u003cbr\u003e\u003cbr\u003eLearn how to increase your presence, by knowing when to talk and when to\u003cbr\u003elisten; develop a strategy of success, by preparing, planning and crafting\u003cbr\u003eopportunities and make change happen by understanding what drives your\u003cbr\u003eaudience.\u003c\/p\u003e","brand":"Icon Books","offers":[{"title":"Default Title","offer_id":32126937432147,"sku":"","price":13.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0278\/1295\/4195\/files\/9781785784712_80ee051c-b674-4860-9263-9b45404aab70.jpg?v=1749915940","url":"https:\/\/agendabookshop.com\/products\/a-practical-guide-to-persuasion-influence-others-and-lead-change","provider":"Agenda Bookshop","version":"1.0","type":"link"}