{"product_id":"art-and-merchandise-in-keith-haring-s-pop-shop-1","title":"Art and Merchandise in Keith Haring’s Pop Shop","description":"\u003cp\u003eAs one of the first academic monographs on Keith Haring, this book uses the Pop Shop, a previously overlooked enterprise, and artist merchandising as tools to reconsider the significance and legacy of Haring’s career as a whole.\u003c\/p\u003e\u003cp\u003eHaring developed an alternative approach to both the marketing and the social efficacy of art: he controlled the sales and distribution of his merchandise, while also promulgating his belief in accessibility and community activism. He proved that mass-produced objects can be used strategically to form a community and create social change. Furthermore, looking beyond the 1980s, into the 1990s and 2000s, Haring and his shop prefigured artists’ emerging, self-aware involvement with the mass media, and the art world’s growing dependence on marketing and commercialism. \u003c\/p\u003e\u003cp\u003eThe book will be of interest to scholars or students studying art history, consumer culture, cultural studies, media studies, or market studies, as well as anyone with a curiosity about Haring and his work, the 1980s art scene in New York, the East Village, street art, art activism, and art merchandising.\u003c\/p\u003e","brand":"Taylor \u0026 Francis Ltd","offers":[{"title":"Default Title","offer_id":54252770525528,"sku":"9780367650841","price":51.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0278\/1295\/4195\/files\/9780367650841_2f478ed9-568d-4180-94ba-10dc8384b4c2.jpg?v=1777109454","url":"https:\/\/agendabookshop.com\/products\/art-and-merchandise-in-keith-haring-s-pop-shop-1","provider":"Agenda Bookshop","version":"1.0","type":"link"}