{"product_id":"business-events-3","title":"Business Events","description":"\u003cp\u003eThis book provides practical and theoretical content for the business events sector, covering corporate meetings, association conferences, political events, incentive travel, exhibitions, corporate hospitality, awards ceremonies, and SMERF gatherings.\u003c\/p\u003e\u003cp\u003eThematic chapters focus on key topics such as destination marketing, education, sustainability, ethics, and technology for business events. This new third edition has been extensively revised and updated to reflect recent developments in business events, including:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e \u003c\/p\u003e \u003c\/li\u003e\n\u003cli\u003eA new chapter focusing on business events in times of crisis, exploring the impacts of the Covid-19 pandemic on this sector\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e \u003c\/p\u003e \u003c\/li\u003e\n\u003cli\u003eNew ‘It’s my job’ testimonials offering practical insights from young people currently employed in business events\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e \u003c\/p\u003e \u003c\/li\u003e\n\u003cli\u003eNew ‘Discussion points’ at the end of each chapter, offering topics for in-class discussions and coursework\u003c\/li\u003e\n\u003cli\u003e\n\u003cp\u003e \u003c\/p\u003e \u003c\/li\u003e\n\u003cli\u003eNew international case studies illustrating exemplary examples of business events from throughout the world, including emerging destinations such as China, South America, and the Middle East\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eWritten in an accessible yet analytical manner, \u003ci\u003eBusiness Events \u003c\/i\u003eis essential reading for all students of events, tourism, and hospitality management. It is also an indispensable resource for anyone entering employment in the business events sector for the first time.\u003c\/p\u003e","brand":"Taylor \u0026 Francis Ltd","offers":[{"title":"Default Title","offer_id":56399705702744,"sku":"9781032834948","price":64.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0278\/1295\/4195\/files\/9781032834948.jpg?v=1778715029","url":"https:\/\/agendabookshop.com\/products\/business-events-3","provider":"Agenda Bookshop","version":"1.0","type":"link"}