{"product_id":"data-culture","title":"Data Culture","description":"\u003cp\u003e\u003cb\u003eCapturing the views of over 300 business leaders on the common causes of digital transformation failure, \u003ci\u003eData Culture\u003c\/i\u003e sets out an actionable framework to help organisations of all sizes to build successful data-driven cultures.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003cbr\u003eAfter working as a senior executive in one of the UK's leading manufacturers, Alex Vail and a group of Chief Technology Officers conducted several research projects, including the largest ever study into the country's corporate AI capabilities. Through workshops, round tables, surveys and interviews with hundreds of C-suite technology, digital and AI leaders from FTSE350 companies, they explored why digital transformations succeed or fail; the data dependency of organisations; and how data-literate senior decision-makers really are.\u003cbr\u003e\u003cbr\u003e\u003cbr\u003eWhat emerged from the research was a clear set of success factors, grounded in mindset and behaviour elements, which have been used to create a framework that any company can follow, regardless of their size or complexity, to guarantee successful technology transformations. This book captures all of the research in an easy-to-follow guide packed with relatable scenarios of real-world technology deployment and valuable opinions from people at the coal-face of digital transformation.\u003c\/p\u003e","brand":"Icon Books","offers":[{"title":"Default Title","offer_id":54409964487000,"sku":"9781837732319","price":19.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0278\/1295\/4195\/files\/9781837732319.jpg?v=1765681246","url":"https:\/\/agendabookshop.com\/products\/data-culture","provider":"Agenda Bookshop","version":"1.0","type":"link"}