{"product_id":"data-inspired","title":"Data Inspired","description":"\u003cp\u003e\u003cb\u003eA roadmap for business leaders to unlock the full potential of data, machine learning, and artificial intelligence\u003c\/b\u003e\u003c\/p\u003e\u003cp\u003eNinety-nine percent of businesses surveyed say that data and AI are a top priority—but two-thirds admit to feeling stuck. What most leaders miss is that to succeed at becoming a data-driven business requires developing a nuanced understanding of why data holds such transformative power, what a data-inspired culture looks like, and how to get there.\u003c\/p\u003e\u003cp\u003e\u003ci\u003eData Inspired\u003c\/i\u003e shows that the secret isn't to be more data-driven—it is to become data-inspired. This book reveals the crucial strategic distinction between using data to optimize existing operations and using them as a catalyst for deep transformation and innovation. Wernicke argues that success hinges less on technology and more on reshaping an organization's culture and decision-making habits. And with this book's proven principles, real-world examples, and comprehensive toolbox of methods for building a culture of evidence-based inquiry, readers will learn that success means far more than just adding more data to a business: it is about creating a thoroughly data-inspired organization with innovative work methods, new structures, and unmatched efficiency.\u003c\/p\u003e\u003cp\u003e\u003ci\u003eData Inspired\u003c\/i\u003e will help business leaders, managers, and data professionals move beyond incremental improvements to achieve lasting, powerful change.\u003c\/p\u003e","brand":"Georgetown University Press","offers":[{"title":"Default Title","offer_id":57260666978648,"sku":"9781647127183","price":29.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0278\/1295\/4195\/files\/9781647127183_e1775052-88f6-477f-a1ff-f4856a0da300.jpg?v=1778825724","url":"https:\/\/agendabookshop.com\/products\/data-inspired","provider":"Agenda Bookshop","version":"1.0","type":"link"}