{"product_id":"editor-in-chief","title":"Editor in Chief","description":"Packed with specific how-tos, examples and illustrations, \u003ci\u003eThe Editor in Chief\u003c\/i\u003e vividly presents the guiding principles of editorial management. Authors Patterson and Patterson combine their extensive publishing and management expertise to update and enrich this best selling text, providing help and insight to future and present journalists working in the editorial department of a magazine. \u003cbr\u003e \u003cp\u003eNew to this edition is a chapter on one of the most popular and fastest growing areas of magazine publishing - online publishing. Readers will learn about e-zines, and online editions of printing magazines:\u003cbr\u003e \u003c\/p\u003e \u003cul\u003e\n\u003cli\u003eLaunching\u003cbr\u003e \u003c\/li\u003e\n\u003cli\u003eFunding\u003cbr\u003e \u003c\/li\u003e\n\u003cli\u003eOrganizing a staff\u003cbr\u003e \u003c\/li\u003e\n\u003cli\u003eIncreasing readership\u003cbr\u003e \u003c\/li\u003e\n\u003c\/ul\u003e \u003cp\u003eAimed at students interested in careers as magazine editors and at novice working editors seeking to produce better magazines, \u003ci\u003eThe Editor in Chief, 2nd Edition\u003c\/i\u003e prepares budding professionals for the arduous, but rewarding, task of magazine management\u003c\/p\u003e","brand":"John Wiley and Sons Ltd","offers":[{"title":"Default Product","offer_id":54222599127384,"sku":"9780813810799","price":61.5,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0278\/1295\/4195\/files\/9780813810799__6773123ca5cd7.jpg?v=1741160447","url":"https:\/\/agendabookshop.com\/products\/editor-in-chief","provider":"Agenda Bookshop","version":"1.0","type":"link"}