{"product_id":"essential-mcluhan-1","title":"Essential McLuhan","description":"\u003cp\u003e\u003cem\u003eEssential McLuhan\u003c\/em\u003e brings together in one concise volume key writings by Marshall McLuhan, the hugely influential guru of the mass media. Today, in a communications environment transformed by the rapid spread of electronic media, McLuhan's insights are fresher and more applicable today than when he first announced them to a startled world in the 1960s. A whole new generation is turning to his work to understand a global village made real by the coming of the information superhighway.\u003cbr\u003eThis comprehensive collection includes extracts from McLuhan's famous books \u003cem\u003eUnderstanding Media\u003c\/em\u003e and \u003cem\u003eThe Gutenberg Galaxy\u003c\/em\u003e, as well as selections from his other books, articles, correspondence, interviews and published speeches. There is also a 'sourcebook' of key quotations drawn from the whole body of McLuhan's work, and a full bibliography of writings by and about McLuhan.\u003c\/p\u003e","brand":"Taylor \u0026 Francis Ltd","offers":[{"title":"Default Title","offer_id":54241442234712,"sku":"9780415162456","price":49.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0278\/1295\/4195\/files\/9780415162456.jpg?v=1777632343","url":"https:\/\/agendabookshop.com\/products\/essential-mcluhan-1","provider":"Agenda Bookshop","version":"1.0","type":"link"}