{"product_id":"four-stages-of-highly-effective-crisis-management","title":"Four Stages of Highly Effective Crisis Management","description":"\u003cp\u003eFrom the Japanese tsunami and the Egyptian revolution to the Haitian earthquake and the Australian floods, social media has proven its power to unite, coalesce, support, champion, and save lives. Presenting cutting-edge media communication solutions, \u003cstrong\u003eThe Four Stages of Highly Effective Crisis Management\u003c\/strong\u003e explains how to choose the appropriate language and media outlet to properly convey your message during and after a crisis.\u003c\/p\u003e\u003cp\u003eUnveiling the secrets of how to manage the media in a crisis, the book examines how rapidly evolving social media and Web 2.0 technologies have changed the crisis management landscape. It illustrates the four distinct stages of media reporting during a crisis and details the information that must be provided. The author provides readers with a wealth of helpful tips and tools—including guidelines, checklists, and case studies that illustrate best practices in crisis media management. Divided into five sections, the book:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003e\n\u003cp\u003e \u003c\/p\u003e \u003c\/li\u003e\n\u003cli\u003eExamines how the kingdom of news has changed and considers the new hybrid model that is emerging \u003c\/li\u003e\n\u003cli\u003eIdentifies the four distinct stages in which both old and new media report a crisis \u003c\/li\u003e\n\u003cli\u003eAddresses the use of spokespeople according to the four stages, as well as when to use the chief executive officer \u003c\/li\u003e\n\u003cli\u003eDiscusses media interviews, including how to handle news conferences, bloggers, and the importance of media training \u003c\/li\u003e\n\u003cli\u003eConsiders the communication aspects of crisis management—including how to harness the power of Facebook, Twitter, YouTube, Digg, Wikipedia, Flickr, and social media releases\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eThe book’s resource-rich appendices include a checklist for briefing a spokesperson, sample media release, a step-by-step flowchart for creating a crisis communication plan, and social media policy guidelines. Complete with a detailed guide on what tools to use and when to use them, this book provides the techniques and understanding required to communicate effectively and avoid any potential bad press and embarrassment that could result from information mismanagement. \u003c\/p\u003e\u003cp\u003eJane Jordan-Meier was interviewed about leadership in a crisis and the stages of a crisis in the wake of the Murdoch phone-hacking scandal. She also discusses crisis management planning in The Sydney Morning Herald and in Daily Ovation. She was interviewed in August 2011 by Globe and Mail.\u003c\/p\u003e\u003cp\u003e Discover more about the book, including a video of the author explaining how to turn media questions into gold and visit smallbusinessadvocate.com for a series of recent interviews.\u003c\/p\u003e\u003cp\u003e Jane Jordan-Meier appeared in a video interview with Crisis Manager Melissa Agnes on July 3, 2012.\u003c\/p\u003e","brand":"Taylor \u0026 Francis Inc","offers":[{"title":"Default Title","offer_id":54234095124824,"sku":"9781439853733","price":179.8,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0278\/1295\/4195\/files\/9781439853733.jpg?v=1777243525","url":"https:\/\/agendabookshop.com\/products\/four-stages-of-highly-effective-crisis-management","provider":"Agenda Bookshop","version":"1.0","type":"link"}