{"product_id":"high-on-sou","title":"High on Sou!","description":"\u003cp\u003e\u003c\/p\u003e\u003cp\u003e1959 Motown Boy\nBecomes a Motown Man\u003c\/p\u003e\n\n\u003cp\u003eAl  Abrams was Detroit Motown Family Grit;\u003c\/p\u003e\n\n\u003cp\u003eNot Hollywood\nMotown Family Glitz!\u003c\/p\u003e\n\n\u003cp\u003eWritten before\nhis untimely death, Motown Press officer, Al Abrams, tells the hard and painful\ntruth behind his time at Motown. He tells of a medal of valor that a guy\nawarded to himself who had fabricated the military story for his own personal\nhero press. Al, also, reveals in detail why his Motown Memoir was not released\nafter leaving Motown.\u003c\/p\u003e\n\n\u003cp\u003eThis book is\nAl’s follow-up book to his \u003ci\u003eHype \u0026amp; Sou!: Behind the Scenes At Motown\u003c\/i\u003e.  \nIt tells more Motown music history from Al’s 1959 Teenage Boy hire perspective\nto his becoming Motown’s Man as Motown’s Press Officer.  As Motown’s Press\nOfficer, Al had the ultimate view of where the Motown music secrets were hidden\nfor both the record label and its artists.  \u003c\/p\u003e\n\n\u003cp\u003eAl Abrams\nbecame Motown’s first employee at the age of eighteen years old.  He\nimpressed Berry and Raynoma when he took a record Berry handed him and got it\nplayed on the radio.  Al became Motown’s \u003ci\u003eonly\u003c\/i\u003e Go-To-Guy\nwhen he became Motown’s innovative, courageous, caring, daring and effective\nInternational Press Officer. He was privy to all the Motown family secrets from\nbehind stage doors.  He had to know everything from the inside to the\noutside to protect Motown, Berry and all the Motown artists and workers.\u003c\/p\u003e\n\n\u003cp\u003eAs the Civil\nRights Movement marched across America and young boys were putting on military\nuniforms and being sent to the Vietnam War, Al, single-handedly, created a\nglobal publicity campaign for a Black owned record label.\u003c\/p\u003e\n\n\u003cp\u003eSelling a Black\nowned music company’s records and promoting its artists was challenging. Al\nmaneuvered around the color obstacles and the white owned entertainment venues,\nradio stations and publications to help Motown crossover the white-black\ndemarcation music lines.  \u003c\/p\u003e\n\n\u003cp\u003eIntegration and\nnot Segregation on the dance floor and in concert halls is the pathway Al\ncreated for Motown\u003c\/p\u003e\n\n\u003cp\u003eAl believed in\nthe motto he created to sell Motown … \u003cb\u003e\u003ci\u003eMotown: The Sound of Young America\u003c\/i\u003e\u003c\/b\u003e.\u003c\/p\u003e\n\n\u003cp\u003eHis book tells\nthe miracle of Motown from his personal perspective and his insider knowledge\nthat began for him as a teenager.\u003c\/p\u003e\n\n\u003cp\u003eAl Abrams, a\nmusic press legend, tells it from \u003ci\u003eHYPE AND SOU! To HIGH ON SOU! \u003c\/i\u003e\u003c\/p\u003e\u003cbr\u003e","brand":"New Haven Publishing Ltd","offers":[{"title":"Default Title","offer_id":55554891514200,"sku":"9781915975218","price":25.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0278\/1295\/4195\/files\/9781915975218.jpg?v=1765779327","url":"https:\/\/agendabookshop.com\/products\/high-on-sou","provider":"Agenda Bookshop","version":"1.0","type":"link"}