{"product_id":"making-sense-of-business-reference","title":"Making Sense of Business Reference","description":"This book is available in e-book format for libraries and individuals through aggregators and other distributors—ask your current vendor or contact us for more information. Examination copies are available for instructors who are interested in adopting this title for course use.\u003cbr\u003e\u003cbr\u003e“It reads as if you have an expert coach in business reference helping you each step of the way.\"\" That’s how Academic BRASS summarized the first edition of this unique, unparalleled resource authored by Ross, a past winner of the Gale Cengage Learning Award for Excellence in Business Librarianship. Now she’s revised and updated it to tackle even more “bizref” headscratchers related to investment and finance, consumer behavior and statistics, company, and industry research. In addition to general reference strategies in each chapter that give you the lay of the land, inside you’ll find\u003cul\u003e\n\u003cli\u003eoverviews of more than fifty databases for articles, company and industry, directories, consumer, international, or raw data;\u003c\/li\u003e\n\u003cli\u003e33 real-life \"\"Stumper\"\" questions, all new for this edition, drawn from librarians in the field;\u003c\/li\u003e\n\u003cli\u003ewhy asking “who cares about this kind of question” reveals potential sources;\u003c\/li\u003e\n\u003cli\u003etechniques for applying reference interview techniques to business questions;\u003c\/li\u003e\n\u003cli\u003eadvice on where to find the numbers for answering finance questions;\u003c\/li\u003e\n\u003cli\u003eexpanded coverage of venture capital research and business information literacy;\u003c\/li\u003e\n\u003cli\u003e“Start Making Sense” suggestions for further skill-building; and\u003c\/li\u003e\n\u003cli\u003equestions to consider when building a bizref collection.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cbr\u003eThis is the guide to keep at your side when serving business students, job-seekers, investors, or entrepreneurs in your library.","brand":"American Library Association","offers":[{"title":"Default Title","offer_id":56591944352088,"sku":"9780838919262","price":59.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0278\/1295\/4195\/files\/9780838919262_1400d99b-5242-4f07-8e4a-5cfa8517ec4a.jpg?v=1778768136","url":"https:\/\/agendabookshop.com\/products\/making-sense-of-business-reference","provider":"Agenda Bookshop","version":"1.0","type":"link"}