{"product_id":"managing-corporate-scandal-1","title":"Managing Corporate Scandal","description":"\u003cp\u003eFrom designing ethical communication to addressing scandals through crisis communication strategies, this text explores the multiple communication challenges and opportunities companies encounter when faced with a scandal.\u003c\/p\u003e\u003cp\u003eThis book combines theories, strategies, and tactics of risk and crisis communication with corporate communication and ethics to create a holistic view of why scandals occur and how readers can join organizations as ethical communicators and leaders. It contains 70 real-world examples of corporate scandals, as well as templates for designing social media, safety, and organizational apology plans. The book concludes with 2 full-scale exercises that students and\/or organizations can use to practice crisis communication strategies. For future crisis communicators, the book offers a look at the cycle of preparedness and response to crisis, while also filling gaps in designing ethical organizational cultures that can avoid scandals in the first place.\u003c\/p\u003e\u003cp\u003e\u003ci\u003eManaging Corporate\u003c\/i\u003e \u003ci\u003eScandal\u003c\/i\u003e is designed for corporate communications, crisis and risk communication, and public relations classes at the upper-division undergraduate or beginning graduate level.\u003c\/p\u003e\u003cp\u003eAccompanying digital resources include further case study video links, additional crisis exercises, reflections, and assignments. Please visit www.routledge.com\/9781041225317.\u003c\/p\u003e","brand":"Taylor \u0026 Francis Ltd","offers":[{"title":"Default Title","offer_id":57297886806360,"sku":"9781041225317","price":51.99,"currency_code":"EUR","in_stock":false}],"url":"https:\/\/agendabookshop.com\/products\/managing-corporate-scandal-1","provider":"Agenda Bookshop","version":"1.0","type":"link"}