{"product_id":"managing-corporate-values-in-diverse-national-cultures","title":"Managing Corporate Values in Diverse National Cultures","description":"\u003cp\u003eHow should a Western company manage cross-culturally corporate values in its foreign subsidiaries? Do these values make sense everywhere and can they assumed to be universal or, on the contrary, are they culturally Western specific?\u003c\/p\u003e\u003cp\u003ePhilippe d’Iribarne provides answers to these timely and urgent questions, based on research carried out in the subsidiaries of a leading global company, Lafarge, in the contrasting cultural environments of China, the United States, France and Jordan. It appears that, in a large part of the world, people's expectations are similar; they expect from a good employer clear and decisive leadership, and fair and compassionate treatment, helping them to live a good life. But treating these expectations as the ‘same’ could be misleading. Western companies with a humanistic orientation are well positioned to fulfil them, provided they are willing, in each and every geography, to take into account the local vision of the right way to achieve a good life.\u003c\/p\u003e\u003cp\u003eBy following the example presented in this book, companies who care can deliver economic efficiency as well as progressive people management in the countries in which they operate.\u003c\/p\u003e","brand":"Taylor \u0026 Francis Ltd","offers":[{"title":"Default Title","offer_id":54246614860120,"sku":"9781138118287","price":61.5,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0278\/1295\/4195\/files\/9781138118287.jpg?v=1779513342","url":"https:\/\/agendabookshop.com\/products\/managing-corporate-values-in-diverse-national-cultures","provider":"Agenda Bookshop","version":"1.0","type":"link"}