{"product_id":"marketing-for-microbudget-films-1","title":"Marketing for Microbudget Films","description":"\u003cp\u003eIn \u003ci\u003eMarketing for Microbudget Films\u003c\/i\u003e, feature film director, producer and educator Nick Mackintosh-Smith shares a combination of blockbuster and indie techniques for targeting a dedicated audience. Mackintosh-Smith provides hands-on suggestions for strategies designed to match a variety of genres, territories and viewer tastes.\u003c\/p\u003e\u003cp\u003eMackintosh-Smith, along with a diverse cross-section of industry veterans, offers advice on effective promotion, from building relationships with audience members to large-scale distribution companies. Readers will learn invaluable tactics, such as working with film commissions and other film-friendly organisations; the nuts and bolts of posters, trailers and bonus material; how to maintain audience interest during the postproduction process; as well as maximising the latest social media techniques in multiple territories.\u003c\/p\u003e\u003cp\u003eWith indispensable facts, figures, case studies and resources, \u003ci\u003eMarketing for Microbudget Films\u003c\/i\u003e provides a wealth of techniques to use in a way that will inform, assist and motivate moviemakers of all levels.\u003c\/p\u003e","brand":"Taylor \u0026 Francis Ltd","offers":[{"title":"Default Title","offer_id":54260560429400,"sku":"9781041036920","price":179.8,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0278\/1295\/4195\/files\/9781041036920_b5448a6f-3031-4e6d-8532-d8d2b889e6f3.jpg?v=1767951041","url":"https:\/\/agendabookshop.com\/products\/marketing-for-microbudget-films-1","provider":"Agenda Bookshop","version":"1.0","type":"link"}