{"product_id":"nike-2","title":"Nike","description":"\u003cp\u003eDiscover the history of the iconic swoosh. This remarkable journey unveils the evolution\nof a brand that has not only transformed the sports industry but has also shaped popular\nculture across the globe.\n\u003c\/p\u003e\n\t\t\t\t\t\t\u003cp\u003eFounded in 1964 by Bill Bowerman and Phil Knight as “Blue Ribbon Sports,” Nike grew\nfrom selling running shoes out of the back of a car to becoming a global icon. From the\ncreation of the revolutionary “waffle sole” shoe to the launch of the Air Jordan line, Nike\ncatapulted into international prominence.\n\u003c\/p\u003e\n\t\t\t\t\t\t\u003cp\u003eThis beautifully illustrated book brings to life the defining moments of Nike’s history,\nparticularly the brand’s breakthrough signing of Michael Jordan in 1984, which set the\nstage for Nike’s dominance in athlete partnership. The development of Nike’s powerful\nslogan, “Just Do It,” along with sponsorship deals with icons like Tiger Woods, Serena\nWilliams, and Cristiano Ronaldo also stand out as pivotal moments that established\nNike’s supremacy in the sports world. Additionally, this book delves into Nike’s innovative\ntechnologies, such as Flyknit and Air Max, which have redefined performance and fashion.\n\u003c\/p\u003e\n\t\t\t\t\t\t\u003cp\u003eWhat better way to learn about Nike’s history than through this visually rich celebration of a\nglobal powerhouse in sportswear, blending history, culture, and sport in one.\n\u003c\/p\u003e","brand":"Danann Media Publishing Limited","offers":[{"title":"Default Title","offer_id":54249956082008,"sku":"9781917259118","price":28.5,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0278\/1295\/4195\/files\/9781917259118_c071e02d-727d-4b50-acbb-9fe30d833006.jpg?v=1765667731","url":"https:\/\/agendabookshop.com\/products\/nike-2","provider":"Agenda Bookshop","version":"1.0","type":"link"}