{"product_id":"ohno-book","title":"Ohno Book","description":"\u003cb\u003eFrom the cult favorite typography studio and foundry OH no Type Co​. comes this richly illustrated and endlessly entertaining handbook featuring type specimens, process sketches, and instructions for creating typefaces.\u003c\/b\u003e\u003cbr\u003e\u003cbr\u003e\u003cb\u003eThe purpose of this book is to make type design fun.\u003c\/b\u003e As author and OH no founder James Edmondson explains about type, “For me, it’s been a refuge, an infinite playground where I’m constantly excited to explore something new. It’s a place where I can exercise my need for control in a productive way.”\u003cbr\u003e\u003cbr\u003e OH no Type Co.'s wildly imaginative fonts—including \u003cb\u003eBeastly, Casserole, Hobeaux, Ohno Fatface, Polymath, Regrets, and Vulf\u003c\/b\u003e—lend an exuberant, psychedelic flair to packaging, editorial design, gig posters, and apparel, earning the company cult-like status in the graphic design community. Edmondson shares his knowledge and passion for type design with his signature humor, candor, and warmth beloved by his many students and followers.\u003cbr\u003e\u003cbr\u003e Along with a visual feast of fonts and signage and type ephemera, the book includes guidance and practical information for graphic designers and typographers, including: \u003cul\u003e\n\u003cli\u003e Expert advice on designing type fonts \u003c\/li\u003e\n\u003cli\u003e How to balance practical concerns with creativity \u003c\/li\u003e\n\u003cli\u003e Why OH no names fonts after an obscure funk band and a French school of decorative arts \u003c\/li\u003e\n\u003cli\u003e What it takes to earn a living as a type designer \u003c\/li\u003e\n\u003cli\u003e And much more \u003c\/li\u003e\n\u003c\/ul\u003e\u003cbr\u003e As engaging to read as it is to look at, this spirited \u003cb\u003ego-to handbook is a must for all graphic and type designers\u003c\/b\u003e looking for inspiration and instruction from a leader in the field.","brand":"Chronicle Books","offers":[{"title":"Default Title","offer_id":54983653196120,"sku":"9781797234199","price":27.5,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0278\/1295\/4195\/files\/9781797234199_cc702d5c-0627-4c8b-9227-2bc5a1639d5d.jpg?v=1770348615","url":"https:\/\/agendabookshop.com\/products\/ohno-book","provider":"Agenda Bookshop","version":"1.0","type":"link"}