{"product_id":"orchestrating-success","title":"Orchestrating Success","description":"The authors present a dynamic approach to effectively link sales and marketing planning directly to the operations side of a business. Demonstrates how to create a connection between a company's business plan and each department's operations, accurately anticipate changes in customer's needs and significantly improve a firm's competitive position with an enhanced level of customer satisfaction.","brand":"John Wiley \u0026 Sons Inc","offers":[{"title":"Default Product","offer_id":54251414880600,"sku":"9780471132271","price":64.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0278\/1295\/4195\/files\/9780471132271__676f7213d782f.jpg?v=1741159466","url":"https:\/\/agendabookshop.com\/products\/orchestrating-success","provider":"Agenda Bookshop","version":"1.0","type":"link"}