{"product_id":"pricing-model-revolution","title":"Pricing Model Revolution","description":"\u003cp\u003e\u003cb\u003eAn incisive and accessible blueprint to pricing your company’s products and services\u003c\/b\u003e\u003c\/p\u003e \u003cp\u003eIn \u003ci\u003eThe Pricing Model Revolution: How Pricing Will Change the Way We Sell and Buy On and Offline\u003c\/i\u003e, world renowned pricing expert Danilo Zatta delivers an essential and engaging blueprint to building an enduring competitive advantage with insightful pricing models. In the book, you’ll learn to identify the best monetization approaches for your products and how to execute the one that makes the most sense for your business. From freemium to subscription, pay-per-use, and even neuropricing, the author discusses every available option and shows you how to choose.\u003c\/p\u003e \u003cp\u003eAlthough it's rigorous and evidence backed, \u003ci\u003eThe Pricing Model Revolution\u003c\/i\u003e avoids an overly academic perspective in favour of providing you with concrete, practical guidance you can apply immediately to start generating more revenue. You’ll learn things like:\u003c\/p\u003e \u003cul\u003e\n\u003cli\u003eHow to make smart and innovative pricing a core component of your next product offering\u003c\/li\u003e\n\u003cli\u003eHow to distinguish between every new, future-oriented monetization approach\u003c\/li\u003e\n\u003cli\u003eWhich factors to consider when you’re choosing on a new pricing model for your most popular products\u003c\/li\u003e\n\u003c\/ul\u003e \u003cp\u003eAn essential read for C-level executives, managers, entrepreneurs, and sales team leaders, \u003ci\u003eThe Pricing Model Revolution\u003c\/i\u003e belongs on the bookshelves of every business leader seeking to learn more about one of the foundational topics driving top-line revenue and bottom-line profitability today.\u003c\/p\u003e","brand":"John Wiley \u0026 Sons Inc","offers":[{"title":"Default Title","offer_id":54219862540632,"sku":"9781119900573","price":38.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0278\/1295\/4195\/files\/9781119900573_f1b6e9a6-13fd-4bb5-a03f-b42aa595f3b5.jpg?v=1779851721","url":"https:\/\/agendabookshop.com\/products\/pricing-model-revolution","provider":"Agenda Bookshop","version":"1.0","type":"link"}