{"product_id":"rhetorical-and-critical-approaches-to-public-relations-ii-1","title":"Rhetorical and Critical Approaches to Public Relations II","description":"\u003cp\u003eThis volume illustrates the application of rhetorical theory and critical perspectives to explain public relations practices. It provides a systematic and coherent statement of the crucial guidelines and philosophical underpinnings of public relations. Rhetorical and Critical Approaches to Public Relations II addresses the rhetorical\/critical tradition’s contribution to the definition of public relations and PR practice; explores the role of PR in creating shared meaning in support of publicity and promotional organizational efforts; considers the tradition's contributions to risk, crisis, and issues dimensions of public relations; and highlights ethics, character, and responsible advocacy. It uses a rhetorical lens to provide practitioners with a sense of how their PR campaigns make a contribution to the organizational bottom line. \u003c\/p\u003e","brand":"Taylor \u0026 Francis Inc","offers":[{"title":"Default Title","offer_id":54257123033432,"sku":"9780805864236","price":303.8,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0278\/1295\/4195\/files\/9780805864236.jpg?v=1779174061","url":"https:\/\/agendabookshop.com\/products\/rhetorical-and-critical-approaches-to-public-relations-ii-1","provider":"Agenda Bookshop","version":"1.0","type":"link"}