A01=Brian L. Ott
age
Author_Brian L. Ott
book
book demonstrates
Category=JBCT
confronting information
discourse
eq_bestseller
eq_isMigrated=1
eq_nobargain
eq_non-fiction
eq_society-politics
equipped
examples
guilt
important socializing force
industrial
life
overload
pace
primetime
technoilliterate
television
times
transition
viewers
Product details
- ISBN 9781405161541
- Weight: 445g
- Dimensions: 158 x 236mm
- Publication Date: 04 Jul 2007
- Publisher: John Wiley and Sons Ltd
- Publication City/Country: GB
- Product Form: Hardback
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Television is one of the most important socializing forces in contemporary culture. This book is a cultural history of prime-time television in America during the 1990s.
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- Examines changes that took place in programming, such as the rapid adoption of cable, the proliferation of content providers, the development of niche marketing, the introduction of high-definition television, the blurring of traditional genres, and the creation of new formats like reality-based programming
- Argues that television programmes of the 1990s afforded viewers a symbolic resource for negotiating the psychological challenges associated with the shift from the Industrial Age to the Information Age
- Explores the ways in which television provided viewers with tools for coming to terms with their fears about living in the fast-paced , increasingly diverse, information-laden society of the 90s
Brian L. Ott is a Professor of Communication Studies at Texas Tech University, and Director of the TTU Press. His chief research interest concerns how media equip people to live their everyday lives.
