{"product_id":"strategic-innovation-2","title":"Strategic Innovation","description":"\u003cp\u003eIn today’s fast-changing business environment, those firms that want to remain competitive must also be innovative. Innovation is not simply about developing new technologies into new products or services, but in many cases, finding new models for doing business in the face of change. It often entails changing the rules of the game.\u003c\/p\u003e\u003cp\u003e\u003cem\u003eStrategic Innovation \u003c\/em\u003edemonstrates to students how to create and appropriate value using new game strategies to gain competitive advantage. The book begins with a summary of the major strategic frameworks and showing the origins of strategic innovation. Next, Afuah gives a thorough examination of contemporary strategy from an innovation standpoint, including:\u003c\/p\u003e\u003cul\u003e\n\u003cli\u003ehow to develop strategy in the face of change\u003c\/li\u003e\n\u003cli\u003ea detailed framework for assessing the profitability potential of a strategy or product\u003c\/li\u003e\n\u003cli\u003econsideration of how both for-profit and non-profit organizations can benefit from new game strategies.\u003c\/li\u003e\n\u003c\/ul\u003e\u003cp\u003eWith a wealth of quantitative examples of successful strategies, as well as descriptive cases, \u003cem\u003eStrategic Innovation\u003c\/em\u003e will complement courses in strategy, and technology and innovation.\u003c\/p\u003e","brand":"Taylor \u0026 Francis Ltd","offers":[{"title":"Default Title","offer_id":54257042293080,"sku":"9780415997829","price":78.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0278\/1295\/4195\/files\/9780415997829.jpg?v=1768567542","url":"https:\/\/agendabookshop.com\/products\/strategic-innovation-2","provider":"Agenda Bookshop","version":"1.0","type":"link"}