{"product_id":"transformational-security-awareness","title":"Transformational Security Awareness","description":"\u003cp\u003e\u003cb\u003eExpert guidance on the art and science of driving secure behaviors\u003c\/b\u003e\u003cb\u003e \u003c\/b\u003e\u003c\/p\u003e \u003cp\u003e\u003ci\u003eTransformational Security Awareness\u003c\/i\u003e empowers security leaders with the information and resources they need to assemble and deliver effective world-class security awareness programs that drive secure behaviors and culture change. \u003c\/p\u003e \u003cp\u003eWhen all other processes, controls, and technologies fail, humans are your last line of defense. But, how can you prepare them? Frustrated with ineffective training paradigms, most security leaders know that there must be a better way. A way that engages users, shapes behaviors, and fosters an organizational culture that encourages and reinforces security-related values. The good news is that there is hope. That’s what \u003ci\u003eTransformational Security Awareness\u003c\/i\u003e is all about.\u003c\/p\u003e \u003cp\u003e Author Perry Carpenter weaves together insights and best practices from experts in communication, persuasion, psychology, behavioral economics, organizational culture management, employee engagement, and storytelling to create a multidisciplinary masterpiece that transcends traditional security education and sets you on the path to make a lasting impact in your organization.\u003c\/p\u003e \u003cul\u003e\n\u003cli\u003eFind out what you need to know about marketing, communication, behavior science, and culture management\u003c\/li\u003e\n\u003cli\u003eOvercome the \u003ci\u003eknowledge-intention-behavior gap\u003c\/i\u003e\n\u003c\/li\u003e\n\u003cli\u003eOptimize your program to work with the realities of human nature\u003c\/li\u003e\n\u003cli\u003eUse simulations, games, surveys, and leverage new trends like escape rooms to teach security awareness\u003c\/li\u003e\n\u003cli\u003ePut effective training together into a well-crafted campaign with ambassadors\u003c\/li\u003e\n\u003cli\u003eUnderstand the keys to sustained success and ongoing culture change\u003c\/li\u003e\n\u003cli\u003eMeasure your success and establish continuous improvements\u003c\/li\u003e\n\u003c\/ul\u003e \u003cp\u003eDo you care more about what your employees \u003ci\u003eknow\u003c\/i\u003e or what they \u003ci\u003edo\u003c\/i\u003e? It's time to transform the way we think about security awareness. If your organization is stuck in a security awareness rut, using the same ineffective strategies, materials, and information that might check a compliance box but still leaves your organization wide open to phishing, social engineering, and security-related employee mistakes and oversights, then you NEED this book.\u003c\/p\u003e","brand":"John Wiley \u0026 Sons Inc","offers":[{"title":"Default Title","offer_id":54219777179992,"sku":"9781119566342","price":32.5,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0278\/1295\/4195\/files\/9781119566342.jpg?v=1770101137","url":"https:\/\/agendabookshop.com\/products\/transformational-security-awareness","provider":"Agenda Bookshop","version":"1.0","type":"link"}