{"product_id":"understanding-broadcast-and-cable-finance-1","title":"Understanding Broadcast and Cable Finance","description":"\u003cp\u003eFrom on-air talent contracts and FCC regulations to syndicated program amortization to music licensing fees, electronic media deal with financial principles and jargon that are unique to American business. \u003cem\u003eUnderstanding Broadcast and Cable Finance\u003c\/em\u003e helps explain all the financial complexities of a modern electronic media enterprise. Whether you are a news director, sales manager, engineer or any other non-accounting professional that has a stake in the success of your company, this book will bring you up-to-speed on the essentials of financial management for broadcasting and cable.\u003c\/p\u003e","brand":"Taylor \u0026 Francis Ltd","offers":[{"title":"Default Title","offer_id":54245115232600,"sku":"9780240809588","price":49.99,"currency_code":"EUR","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0278\/1295\/4195\/files\/9780240809588_b5faa1e6-a392-4533-968e-72ade7285a76.jpg?v=1777730432","url":"https:\/\/agendabookshop.com\/products\/understanding-broadcast-and-cable-finance-1","provider":"Agenda Bookshop","version":"1.0","type":"link"}