Author: C. Ann Hollifield
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Save 10% Media Analytics: Understanding Media, Audiences, and Consumers in the 21st Century
Amy Jo CoffeyCurrent price €61.19Original price €67.99This textbook takes a case study approach to media and audience analytics. Realizing the best way to understand analytics in the digital age is to ...
View full detailsCurrent price €61.19Original price €67.99Save 10%
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