Author: Christopher Lochhead
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Play Bigger: How Rebels and Innovators Create New Categories and Dominate Markets
Al RamadanCurrent price €19.79Original price €21.99In today's world, it's no longer enough to create great new products; rather companies now must create whole new categories that destroy old ones. ...
View full detailsCurrent price €19.79Original price €21.99Save 10%
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