Author: Dawn Iacobucci
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Save 10% Analysis of Variance, Experimental Design, and Multivariate ANOVA, 3e
Dawn IacobucciCurrent price €23.39Original price €25.99Current price €23.39Original price €25.99Save 10% -
Save 10% Consumer Behavior
Ayalla RuvioCurrent price €84.59Original price €93.99In Consumer Behavior, the authors deliver a cutting-edge examination of consumer behavior, combining a thorough introduction to the subject with an...
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Save 10% Marketing Management
Dawn IacobucciCurrent price €63.89Original price €70.99Gain an understanding of the vibrant, challenging environment facing marketers today as Iacobuccis MARKETING MANAGEMENT, 6E presents an intriguing,...
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Save 12% Marketing Research: Methodological Foundations, 13th edition
Dawn IacobucciCurrent price €29.91Original price €33.99Current price €29.91Original price €33.99Save 12% -
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Marketing Management
Dawn IacobucciCurrent price €59.93Original price €70.50Dawn Iacobucci''s MARKETING MANAGEMENT provides the material that first-year MBA students need to gain a mastery of core concepts in marketing mana...
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MM3 (with CourseMate Printed Access Card)
Dawn IacobucciCurrent price €63.74Original price €74.99Created by the continuous feedback of a student-tested, faculty-approved process, MM, 3E delivers a visually appealing, succinct print approach w...
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MM (with Marketing CourseMate with eBook Printed Access Card)
Dawn IacobucciCurrent price €71.39Original price €83.99MM, Second Edition provides the core concepts and applications of contemporary marketing management. This concise, engaging, and accessible solutio...
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