Author: Jochen Wirtz
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Save 10% Intelligent Automation: Welcome To The World Of Hyperautomation: Learn How To Harness Artificial Intelligence To Boost Business & Make Our World More Human
Ian BarkinCurrent price €29.25Original price €32.50'This insightful and practical guidebook is instrumental for success in the Fourth Industrial Revolution.'Klaus SchwabFounder and Executive Chairma...
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Save 10% Services Marketing: People, Technology, Strategy (Ninth Edition)
Christopher LovelockCurrent price €62.09Original price €68.99Services Marketing: People, Technology, Strategy is the ninth edition of the globally leading textbook for Services Marketing by Jochen Wirtz and C...
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Save 10% Services Marketing: People, Technology, Strategy (Ninth Edition)
Christopher LovelockCurrent price €111.59Original price €123.99Services Marketing: People, Technology, Strategy is the ninth edition of the globally leading textbook for Services Marketing by Jochen Wirtz and C...
View full detailsCurrent price €111.59Original price €123.99Save 10% -
Save 15% Intelligen Automation: Benvenuto nel mondo del Hyperautomation: scopri come sfruttare l''intelligenza artificiale per potenziare il business e rendere il nostro mondo pi umano
Ian BarkinCurrent price €35.69Original price €41.99Current price €35.69Original price €41.99Save 15% -
Save 10% Intelligent Automation: Learn how to harness Artificial Intelligence to boost business & make our world more human
Ian BarkinCurrent price €17.99Original price €19.99Current price €17.99Original price €19.99Save 10% -
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Essentials of Services Marketing, Global Edition
Christopher H. LovelockCurrent price €70.39Original price €79.99Essentials of Services Marketing, 3rd Edition is meant for courses directed at undergraduate and polytechnic students, especially those heading for...
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Designing Customer Service Processes
Jochen WirtzCurrent price €14.07Original price €15.99From a customer's perspective, services are experiences. From the organization's perspective, services are processes that have to be designed and m...
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Service Marketing Communications
Jochen WirtzCurrent price €14.39Original price €15.99Developing an effective service marketing communications strategy starts with a good understanding of the service product and its prospective buyer...
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