Author: Joseph Turow
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Media Today
Joseph Turow€95.99This eighth edition of Joseph Turow’s pathbreaking media textbook uses convergence as a lens that puts students at the center of the profound chang...
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The Voice Catchers: How Marketers Listen In to Exploit Your Feelings, Your Privacy, and Your Wallet
Joseph TurowCurrent price €18.39Original price €19.99Your voice provides biometric data. How are marketers using it to manipulate you?[Dr. Turow ] is encouraging policymakers and the public to do some...
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Breaking Up America
Joseph Turow€92.99A study of target marketing, this text exposes the advertising industry and its strategies for homing in on the American consumer. Combining analys...
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Breaking Up America
Joseph Turow€33.99A study of target marketing, this text exposes the advertising industry and its strategies for homing in on the American consumer. Combining analys...
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Media Today
Joseph Turow€204.60This eighth edition of Joseph Turow’s pathbreaking media textbook uses convergence as a lens that puts students at the center of the profound chang...
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Playing Doctor
Joseph TurowCurrent price €40.99Original price €42.99Playing Doctor is an engaging and highly perceptive history of the medical TV series from its inception to the present day. Turow offers an inside ...
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Aisles Have Eyes
Joseph Turow€18.99A revealing and surprising look at the ways that aggressive consumer advertising and tracking, already pervasive online, are coming to a retail sto...
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