Author: Marieke de Mooij
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Save 10% Global Marketing and Advertising: Understanding Cultural Paradoxes
Marieke de MooijCurrent price €151.19Original price €167.99Packed with cultural, company, and country examples, this book offers a mix of theory and practical applications covering globalization, global bra...
View full detailsCurrent price €151.19Original price €167.99Save 10% -
Save 10% Global Marketing and Advertising: Understanding Cultural Paradoxes
Marieke de MooijCurrent price €65.69Original price €72.99Packed with cultural, company, and country examples, this book offers a mix of theory and practical applications covering globalization, global bra...
View full detailsCurrent price €65.69Original price €72.99Save 10% -
Save 10% Consumer Behavior and Culture: Consequences for Global Marketing and Advertising
Marieke de MooijCurrent price €161.09Original price €178.99Marieke de Mooijs new edition of Consumer Behavior and Culture continues to explore how cultural influences can affect consumer behavior. The autho...
View full detailsCurrent price €161.09Original price €178.99Save 10% -
Save 10% Consumer Behavior and Culture: Consequences for Global Marketing and Advertising
Marieke de MooijCurrent price €65.69Original price €72.99Marieke de Mooijs new edition of Consumer Behavior and Culture continues to explore how cultural influences can affect consumer behavior. The autho...
View full detailsCurrent price €65.69Original price €72.99Save 10%
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