Author: Martin Lindstrom
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Brandwashed: Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy
Martin LindstromCurrent price €28.79Original price €31.99Marketing visionary Martin Lindstrom has been on the front line of the branding for over twenty years. In Brandwashed, he turns the spotlight on hi...
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Small Data: The Tiny Clues That Uncover Huge Trends
Martin LindstromCurrent price €16.65Original price €18.50The New York Times Bestseller named one of the Most Important Books of 2016 by Inc, and a Forbes 2016 Must Read Business Book'If you love 'Bones' a...
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Brand Sense: Sensory Secrets Behind the Stuff We Buy
Martin LindstromCurrent price €28.79Original price €31.99That gratifying new car smell is actually a manufactured new car aroma. The sound of Kellogg's cornflakes crunching in our mouths is created in sou...
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The Ministry of Common Sense: How to Eliminate Bureaucratic Red Tape, Bad Excuses, and Corporate Bullshit
Martin LindstromCurrent price €14.43Original price €18.50Where''s the common sense? During the COVID-19 pandemic, the TSA is allowing passengers to board planes with unlimited amounts of hand sanitizer, w...
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