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Author: Robert P. Leone

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    Marketing Research

    David A. Aaker
    €125.09
    €138.99

    Marketing Research, 13th Edition presents a clear and comprehensive introduction to the field, with a strong focus on methodologies and the role of...

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    €125.09
    €138.99
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  • 9781118321812
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    Marketing Research: International Student Version

    David A. Aaker
    €61.19
    €71.99

    This book offers the best approach toward communicating the intricacies of marketing research and its usefulness to the marketing organization. Thi...

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    €61.19
    €71.99
    Save 15%
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