Author: Saloni Firasta-Vastani
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Save 10% Purpose-Driven Pricing: Leveraging the Power of Pricing for Profit and Societal Good
Jagdish N. ShethCurrent price €35.09Original price €38.99Pricing is frequently used as a key strategic lever for management to increase profitability. However, price can also be used as a lever for societ...
View full detailsCurrent price €35.09Original price €38.99Save 10%
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