1950s
978-1-845848-02-6
9781845848026
A01=Norm Mort
Age Group_Uncategorized
Age Group_Uncategorized
American pickup
Andrew Mort
Author_Norm Mort
automatic-update
B-series
Cameo Carrier
Category1=Non-Fiction
Category=WGCF
Chevrolet
Chevy
Chrysler
COP=United Kingdom
Crosley
Delivery_Delivery within 10-20 working days
DeSoto
Dodge
El Camino
eq_isMigrated=2
F-100
F100
Fargo
Fluid-Drive
Ford
Glacier-Ice air conditioning
GMC
half-ton
International Harvester
Jeep
L-series
Language_English
Mercury
Norm Mort
PA=Available
pick up truck
pick-ups½-ton
pickup trucks
Price_€10 to €20
PS=Active
Ranchero
Scotsman
six-cylinder
softlaunch
Stepside
Studebaker
Styleside
Sweptside
Terraplane
Those were the days
Trailblazer
Truck-O-Matic
two-tone trucks
V4802
Willy's overland
Product details
- ISBN 9781845848026
- Weight: 370g
- Dimensions: 209 x 194mm
- Publication Date: 15 Mar 2016
- Publisher: David & Charles
- Publication City/Country: GB
- Product Form: Paperback
- Language: English
Delivery/Collection within 10-20 working days
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American ½-ton Pickup Trucks of the 1950s reveals the important role played by the lightweight, high-production, and basic ½-ton pickup truck in American post-war society, a role often overshadowed by its innate ruggedness, reliability and utilitarian nature.
As the 1950s progressed, so did the evolution of the pickup truck, which added more and more style, greater comfort, and ever increasing equipment options to its burgeoning model range. After the few drab colours first offered at the start of the decade, the pickup truck would assume similar styling and tri-coloured pastel paint finishes to its flashy sibling car versions.
Focussing on truck specifications, optional equipment, and industry facts and figures, this book also highlights some of the rarer makes and models, includes never before published images, and a dedicated profile chapter detailing five different design approaches from the decade.
With original advertising material, vintage images, and new photographs taken by Norm’s son Andrew Mort, this book is also a visual treat for fans of the 1950s pickup truck.
Canadian Norm Mort has had a lifelong interest in historic vehicles, and by the age of 10 was photographing old vehicles parked by the side of the road; by the age of 12 he was the youngest member on the executive of the Antique and Classic Car Club of Canada.
After graduating from the University of Toronto, Norm became a teacher and librarian in the public school system. However, it was not long before his love of old cars and trucks led him to become a freelance automotive writer for magazines and newspapers in the field of transport, which he has now done for over 30 years. Norm has written over a dozen books about historic vehicles, and has become Canada's most prolific writer on old cars and trucks. Norm is also an animal lover, and has written books about travelling with pets (combining both of his passions) and about living with a pet menagerie. Norm lives in Canada with Scottish wife, Sandy, and a variety of pets. Their son Andrew has been the photographer for all of Norm's books.
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