Mainstreaming Gays
★★★★★
★★★★★
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€32.50
Regular price
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1990s
2000
A01=Eve Ng
Age Group_Uncategorized
Age Group_Uncategorized
Author_Eve Ng
automatic-update
bisexual
Bravo
Category1=Non-Fiction
Category=APT
Category=ATJ
Category=JBCC1
Category=JBCT
Category=JBSF
Category=JFCA
Category=JFD
Category=JFSJ
Category=UBJ
COP=United States
Delivery_Delivery within 10-20 working days
eq_art-fashion-photography
eq_computing
eq_isMigrated=2
eq_non-fiction
eq_society-politics
film
film studies
gay
homosexual
Language_English
lesbian
lgbt
lgbtq
Logo
media
media studies
PA=Available
Price_€20 to €50
PS=Active
queer
representation
softlaunch
television
transgender
transsexual
Product details
- ISBN 9781978831339
- Weight: 50g
- Dimensions: 156 x 235mm
- Publication Date: 15 Sep 2023
- Publisher: Rutgers University Press
- Publication City/Country: US
- Product Form: Paperback
- Language: English
Delivery/Collection within 10-20 working days
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Mainstreaming Gays discusses a key transitional period linking the eras of legacy and streaming, analyzing how queer production and interaction that had earlier occurred outside the mainstream was transformed by multiple converging trends: the emergence of digital media, the rising influence of fan cultures, and increasing interest in LGBTQ content within commercial media. The U.S. networks Bravo and Logo broke new ground in the early 2000s and 2010s with their channel programming, as well as bringing in a new cohort of LGBTQ digital content creators, providing unprecedented opportunities for independent queer producers, and hosting distinctive spaces for queer interaction online centered on pop culture and politics rather than dating. These developments constituted the ground from which recent developments for LGBTQ content and queer sociality online have emerged. Mainstreaming Gays is critical reading for those interested in media production, fandom, subcultures, and LGBTQ digital media.
EVE NG is an associate professor in the School of Media Arts and Studies at Ohio University, in Athens, Ohio. She is the author of Cancel Culture: A Critical Analysis and an associate editor of Communication, Culture & Critique.
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