Slay In Your Lane
The long-awaited, inspirational guide to life for a generation of black British women inspired to make lemonade out of lemons, and find success in every area of their lives.
‘Inspirational’ Stylist
‘Seismic’ Sunday Times
‘A comprehensive, inspirational tool book that gives voice to the next generation of young black British women’ Vogue
‘Everyone should read it’ Sadiq Khan
This honest and provocative book recognises and celebrates the strides black women have already made, while providing practical advice for those who want to do the same and forge a better, visible future.
Illustrated with stories from best friends Elizabeth Uviebinené and Yomi Adegoke’s own lives, and using interviews with dozens of the most successful black women in Britain, Slay In Your Lane is essential reading for a generation of black women inspired to find success in every area of their lives.
‘A brilliant insight into being a black woman in Britain’ Otegha Uwagba, author of Little Black Book
Yomi Adegoke is a mutli award-winning journalist and author. She writes about race, feminism, popular culture and how they intersect, as well as class and politics. She has worked at ITN, Channel 4 News and The Pool as a senior writer and freelanced for Vogue, the Guardian and the Independent amongst others. In 2018 she was listed as one of most influential people in London by the Evening Standard. She was awarded journalist of the year by the Woman In Africa awards, named a Marie Claire Future Shaper and was awarded the Groucho Maverick
Elizabeth Uviebinené is an award-winning Marketing Manager from London. A natural in creative storytelling and idea generation, with a passion for brands, Elizabeth creates marketing campaigns that are culturally progressive and commercially impactful. In 2018, Elizabeth was recognised by The Dots as a woman redefining the creative industry, and awarded a Rising Star in the PR, Communications and Marketing industry by WeAreTheCity.