Home » All » Web Survey Methodology
Product Image
Mario Callegaro | Katja Lozar Manfreda | Vasja Vehovar

Web Survey Methodology

★★★★★
★★★★★
€131.99
€132.99 Sale €131.99
A01=Katja Lozar Manfreda
A01=Mario Callegaro
A01=Vasja Vehovar
Age Group_Uncategorized
Age Group_Uncategorized
Author_Katja Lozar Manfreda
Author_Mario Callegaro
Author_Vasja Vehovar
automatic-update
Category1=Non-Fiction
Category=GPS
COP=United Kingdom
data collection
Delivery_Delivery within 10-20 working days
eq_isMigrated=2
fielding
internet testing
Language_English
market research
mobile survey
online panel
online survey
PA=Available
Price_€100 and above
PS=Active
questionnaire
research methods
sampling
softlaunch

Product details

  • ISBN 9780857028600
  • Weight: 760g
  • Dimensions: 170 x 242mm
  • Publication Date: 21 May 2015
  • Publisher: Sage Publications Ltd
  • Publication City/Country: GB
  • Product Form: Hardback
  • Language: English
Delivery/Collection within 10-20 working days

Our Delivery Time Frames Explained
2-4 Working Days: Available in-stock

10-20 Working Days: On Backorder

Will Deliver When Available: On Pre-Order or Reprinting

We ship your order once all items have arrived at our warehouse and are processed. Need those 2-4 day shipping items sooner? Just place a separate order for them!

Description
Web Survey Methodology guides the reader through the past fifteen years of research in web survey methodology. It both provides practical guidance on the latest techniques for collecting valid and reliable data and offers a comprehensive overview of research issues. Core topics from preparation to questionnaire design, recruitment testing to analysis and survey software are all covered in a systematic and insightful way. The reader will be exposed to key concepts and key findings in the literature, covering measurement, non-response, adjustments, paradata, and cost issues. The book also discusses the hottest research topics in survey research today, such as internet panels, virtual interviewing, mobile surveys and the integration with passive measurements, e-social sciences, mixed modes and business intelligence.

 

The book is intended for students, practitioners, and researchers in fields such as survey and market research, psychological research, official statistics and customer satisfaction research.