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In Marketing Modernity, Adam Arvidsson traces the development of Italy's postmodern consumer culture from the 1920s to the present day. In so doing...

Drawing on rich empirical material, this revealing book builds up a critical theory, arguing that brands have become an important tool for transfor...

In Marketing Modernity, Adam Arvidsson traces the development of Italy's postmodern consumer culture from the 1920s to the present day. In so doing...

Drawing on rich empirical material, this revealing book builds up a critical theory, arguing that brands have become an important tool for transfor...

A more ethical economic system is now possible, one that rectifies the crisis spots of our current downturn while balancing the injustices of extre...

This book argues that, as industrial capitalism enters a period of prolonged crisis, a new paradigm of ‘industrious modernity’ is emerging.  Based ...

New and updated English translation of the highly successful book on digital media This book introduces readers to the vast and rich world of digit...

New and updated English translation of the highly successful book on digital media This book introduces readers to the vast and rich world of digit...