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Business Innovation

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    Myths of Marketing

    Grant Leboff
    Current price €79.99
    Original price €80.99

    It's common knowledge that marketing is nothing but advertising, and if your business comes through word of mouth then you don't need marketing any...

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    Current price €79.99
    Original price €80.99
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    Stand-out Marketing

    Dr Paul Johnston
    €129.99

    "How do we get customers to choose us over our competitors?"In a crowded market it's imperative to demonstrate that you understand what your custom...

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    €129.99
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    Observing Dark Innovation

    Ryan T. MacNeil
    Current price €92.99
    Original price €93.99

    Available open access digitally under CC-BY-NC-ND licence. Why does scholarship on innovation fixate on certain classes of technology? Could our re...

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    Current price €92.99
    Original price €93.99
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    Customer Experience Excellence

    David Conway
    €94.99

    Discover how the world's best brands create outstanding customer experience, engaged teams and market-beating growth with this practical guide, pro...

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    €94.99
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    Platform Strategy

    Tero Ojanperä
    Current price €109.99
    Original price €110.99

    What do Amazon, Google, Visa and AirBnB all have in common? They are all platform businesses. They know they can go beyond their industry segments....

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    Current price €109.99
    Original price €110.99
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    Unprepared to Entrepreneur

    Sonya Barlow
    Current price €94.99
    Original price €95.99

    SHORTLISTED: Business Book Awards 2022 - Start Up/Scale Up Times have changed: you can launch a successful enterprise with your phone, sell throug...

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    Current price €94.99
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    Next Rules of Work

    Gary A. Bolles
    €94.99

    Organizations, managers and workers still have an Industrial Era mindset towards work. How can leaders guide individuals and organizations to solve...

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    €94.99
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    Rapid Growth, Done Right

    Val Wright
    €94.99

    WINNER: NYC Big Book Award 2020 - Business General Companies that rapidly grow have one thing in common: their leaders create symbiotic relationsh...

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    €94.99
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    How to Future

    Madeline Ashby
    €79.99

    Approach the future as a conversation, not a declaration. How can you be prepared for what's next when emerging trends constantly threaten to turn...

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    €79.99
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    Radical Business Model Transformation

    Alexander Zimmermann
    €129.99

    How can organizations complete a major business model transformation and how can leaders successfully guide their business through this radical shi...

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    €129.99
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    Reinventing Banking and Finance

    Alessandro Hatami
    €129.99

    Named as the best overall book on banking of 2022 by Investopedia. The finance industry is currently going through a digital revolution, with new ...

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    €129.99
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    Career Fear (and how to beat it)

    Somi Arian
    €79.99

    What's going on with the world of work? Will my job exist in five years' time? What's 'disruption' all about, and what does it mean for me? Jobs ...

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    €79.99
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    Innovation for the Masses

    Neil Lee
    Current price €28.50
    Original price €29.99

    An engaging, solutions-oriented look at how cities and nations can better foster innovation and equality.   From San Francisco to Shanghai, many of...

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    Current price €28.50
    Original price €29.99
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    E-Commerce Website Optimization

    Dan Croxen-John
    €109.99

    Conversion rate optimization (CRO) is about understanding people and behaviour, not simply website visits. This book is an all-encompassing guide t...

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    €109.99
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    Mastering Uncertainty

    Csaba Konkoly
    €17.50

    'Mandatory reading. Not just for company founders and leaders, but for anyone wanting to succeed in our ever-changing world.' Keith FerrazziWhat se...

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    €17.50
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    Retail Innovation Reframed

    Andrew Smith
    €129.99

    Retail is defined by disruption; companies either adapt or are replaced by those that will. More so than ever learning how to reframe your business...

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    €129.99
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    Artificial Intelligence for HR

    Ben Eubanks
    Current price €109.99
    Original price €110.99

    Artificial intelligence is changing the world of work. How can HR professionals understand the variety of opportunities AI has created for the HR f...

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    Current price €109.99
    Original price €110.99
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    Financial Management for Technology Start-Ups

    Alnoor Bhimani
    €109.99

    More than a third of start-ups fail due to founders having a poor understanding of financial management. Become financially savvy with this easy to...

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    €109.99
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    AI Strategy for Sales and Marketing

    Katie King
    Current price €109.99
    Original price €110.99

    Marketing and sales prioritize AI and machine learning more than any other business department, yet often struggle with how to scale and strategize...

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    Current price €109.99
    Original price €110.99
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    Financial Services Guide to Fintech

    Devie Mohan
    €129.99

    Fintech has emerged as one of the fastest growing sectors in the financial services industry and has radically disrupted traditional banking. Howev...

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    €129.99
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    Influencers and Revolutionaries

    Sean Pillot de Chenecey
    €94.99

    SHORTLISTED: Business Book Awards 2021 - Change & Sustainability The environmental crisis, disruptive technologies, unforeseen competitors and...

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    €94.99
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    User Research

    Stephanie Marsh
    Current price €109.99
    Original price €110.99

    Despite businesses often being based on creating desirable experiences, products and services for consumers, many fail to consider the end user in ...

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    Current price €109.99
    Original price €110.99
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    Practical Guide to Digital Transformation

    Antonio Weiss
    €109.99

    Digital transformation is a vital practice for organizations trying to keep up with competitors, but with new digital approaches constantly promisi...

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    €109.99
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    Financial Social Innovations

    Alessandro Lanteri
    €62.99

    This book helps make sense of the emerging and established social innovations that have disrupted and are disrupting the world of finance.Written i...

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    €62.99
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