Business Innovation
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Myths of Marketing
Grant LeboffCurrent price €79.99Original price €80.99It's common knowledge that marketing is nothing but advertising, and if your business comes through word of mouth then you don't need marketing any...
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Stand-out Marketing
Dr Paul Johnston€129.99"How do we get customers to choose us over our competitors?"In a crowded market it's imperative to demonstrate that you understand what your custom...
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Observing Dark Innovation
Ryan T. MacNeilCurrent price €92.99Original price €93.99Available open access digitally under CC-BY-NC-ND licence. Why does scholarship on innovation fixate on certain classes of technology? Could our re...
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Customer Experience Excellence
David Conway€94.99Discover how the world's best brands create outstanding customer experience, engaged teams and market-beating growth with this practical guide, pro...
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Platform Strategy
Tero OjanperäCurrent price €109.99Original price €110.99What do Amazon, Google, Visa and AirBnB all have in common? They are all platform businesses. They know they can go beyond their industry segments....
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Unprepared to Entrepreneur
Sonya BarlowCurrent price €94.99Original price €95.99SHORTLISTED: Business Book Awards 2022 - Start Up/Scale Up Times have changed: you can launch a successful enterprise with your phone, sell throug...
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Next Rules of Work
Gary A. Bolles€94.99Organizations, managers and workers still have an Industrial Era mindset towards work. How can leaders guide individuals and organizations to solve...
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Rapid Growth, Done Right
Val Wright€94.99WINNER: NYC Big Book Award 2020 - Business General Companies that rapidly grow have one thing in common: their leaders create symbiotic relationsh...
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How to Future
Madeline Ashby€79.99Approach the future as a conversation, not a declaration. How can you be prepared for what's next when emerging trends constantly threaten to turn...
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Radical Business Model Transformation
Alexander Zimmermann€129.99How can organizations complete a major business model transformation and how can leaders successfully guide their business through this radical shi...
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Reinventing Banking and Finance
Alessandro Hatami€129.99Named as the best overall book on banking of 2022 by Investopedia. The finance industry is currently going through a digital revolution, with new ...
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Career Fear (and how to beat it)
Somi Arian€79.99What's going on with the world of work? Will my job exist in five years' time? What's 'disruption' all about, and what does it mean for me? Jobs ...
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Innovation for the Masses
Neil LeeCurrent price €28.50Original price €29.99An engaging, solutions-oriented look at how cities and nations can better foster innovation and equality. From San Francisco to Shanghai, many of...
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E-Commerce Website Optimization
Dan Croxen-John€109.99Conversion rate optimization (CRO) is about understanding people and behaviour, not simply website visits. This book is an all-encompassing guide t...
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Mastering Uncertainty
Csaba Konkoly€17.50'Mandatory reading. Not just for company founders and leaders, but for anyone wanting to succeed in our ever-changing world.' Keith FerrazziWhat se...
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Retail Innovation Reframed
Andrew Smith€129.99Retail is defined by disruption; companies either adapt or are replaced by those that will. More so than ever learning how to reframe your business...
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Artificial Intelligence for HR
Ben EubanksCurrent price €109.99Original price €110.99Artificial intelligence is changing the world of work. How can HR professionals understand the variety of opportunities AI has created for the HR f...
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Financial Management for Technology Start-Ups
Alnoor Bhimani€109.99More than a third of start-ups fail due to founders having a poor understanding of financial management. Become financially savvy with this easy to...
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AI Strategy for Sales and Marketing
Katie KingCurrent price €109.99Original price €110.99Marketing and sales prioritize AI and machine learning more than any other business department, yet often struggle with how to scale and strategize...
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Financial Services Guide to Fintech
Devie Mohan€129.99Fintech has emerged as one of the fastest growing sectors in the financial services industry and has radically disrupted traditional banking. Howev...
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Influencers and Revolutionaries
Sean Pillot de Chenecey€94.99SHORTLISTED: Business Book Awards 2021 - Change & Sustainability The environmental crisis, disruptive technologies, unforeseen competitors and...
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User Research
Stephanie MarshCurrent price €109.99Original price €110.99Despite businesses often being based on creating desirable experiences, products and services for consumers, many fail to consider the end user in ...
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Practical Guide to Digital Transformation
Antonio Weiss€109.99Digital transformation is a vital practice for organizations trying to keep up with competitors, but with new digital approaches constantly promisi...
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Financial Social Innovations
Alessandro Lanteri€62.99This book helps make sense of the emerging and established social innovations that have disrupted and are disrupting the world of finance.Written i...
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