Smarter Together
Regular price
€23.99
Driving value today requires information. Lots and lots of information. Most of us are becoming good at distilling the data within our own companies, but that is still too limiting when seeking a competitive advantage in today's marketplace. We need to break organizational boundaries to gain greater knowledge.
In Smarter Together, Coupa software CEO Rob Bernshteyn explores how software can improve business through the use of fully sanitized, anonymized, and normalized data provided by every member of a community. Never before have members of a community been able to instantly aggregate and exchange valuable intelligence worldwide. Their data is the answer to the question of where companies can find additional information to drive value.
As Bernshteyn outlines, the prescriptive insights gleaned for massive community data stores can help individual customers benchmark themselves, uncover opportunities for improvement, and overcome blind spots to improve outcomes for businesses in every industry.
This book is designed to help C-suite executives and managers at every level, in any industry, looking to:
- Increase the agility of their businesses
- Figure out why they're not advancing within their market
- Create effective benchmarks for growth
- Gain more actionable insights into their category
About Rob
Rob Bernshteyn is the chairman of the board and chief executive officer at Coupa, where he oversees the company's strategy and execution. Under his leadership over the past decade, Coupa has grown from a small start-up company to a multi-billion dollar public organization driving measurable value for enterprises around the world.
Rob has over two decades of experience in the business software industry. Before Coupa, he led Global Product Marketing & Management at SuccessFactors. Prior to that, he directed Product Management at Siebel Systems. Rob started his career in management and information systems consulting, working for both Accenture and McKinsey & Company. Rob holds a BS in Management Information Systems from the State University of New York at Albany and an MBA from Harvard Business School.