A01=Clare Cook
A01=Megan Knight
Age Group_Uncategorized
Age Group_Uncategorized
Author_Clare Cook
Author_Megan Knight
automatic-update
Category1=Non-Fiction
Category=KNTJ
Category=KNTP2
COP=United Kingdom
Delivery_Delivery within 10-20 working days
digital
eq_business-finance-law
eq_isMigrated=2
eq_non-fiction
journalism
journalist
Language_English
media ecology
multimedia
network
networked journalism
news
online
PA=Available
Price_€20 to €50
PS=Active
social media
softlaunch
Product details
- ISBN 9781446211137
- Weight: 520g
- Dimensions: 186 x 232mm
- Publication Date: 22 May 2013
- Publisher: Sage Publications Ltd
- Publication City/Country: GB
- Product Form: Paperback
- Language: English
Delivery/Collection within 10-20 working days
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"Untangles the jargon and sets out the route-map for how the social network can enable us to become major contributors to the multiplatform digital age. The right message, the right time - this is the right book for taking advantage of it all." - Jon Snow, Channel 4 News
The essential guide to understanding and harnessing the tools of journalism today, Meagan Knight and Clare Cook show you how to master the enduring rules of good practice and the new techniques of social media. The book gives a thorough guide to principles and practice, including:
- How to find, write and break stories with social media
- An online journalism toolkit to get you started
- Using crowdsourcing to find and follow stories
- Getting on top of user-generated content
- The ins and outs of copyright and ethics
- Building your brand and making money
- The new economy of journalism and how to get ahead.
More than a simple ′how-to′ guide, this book takes you to the next level with its integration of theory and practice. It is a one-stop guide for students and practitioners of journalism.
Megan Knight is Senior Lecturer in International Journalism at University of Central Lancashire. Clare Cook is Senior Lecturer in Print and Online Journalism at the University of Central Lancashire.
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