Semiotics of Toys and Games

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A01=Professor Theo van Leeuwen
A01=Staffan Selander
A01=Theo Van Leeuwen
Age Group_Uncategorized
Age Group_Uncategorized
Author_Professor Theo van Leeuwen
Author_Staffan Selander
Author_Theo Van Leeuwen
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Category1=Non-Fiction
Category=CFB
Category=GTD
Category=GTE
Category=WD
Childhood
Children
COP=United Kingdom
Delivery_Pre-order
Dolls
eq_dictionaries-language-reference
eq_isMigrated=2
eq_new_release
eq_non-fiction
Gender
Industry
Language_English
Multimodal
PA=Not yet available
Price_€50 to €100
PS=Forthcoming
Semioticians
softlaunch
Teddy Bears

Product details

  • ISBN 9781350324893
  • Dimensions: 156 x 234mm
  • Publication Date: 14 Nov 2024
  • Publisher: Bloomsbury Publishing PLC
  • Publication City/Country: GB
  • Product Form: Hardback
  • Language: English
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Drawing on extensive research over more than two decades, this book focuses on toys and games as resources for play. It analyses their functionalities as well as their symbolic meaning potentials, exemplifying how they are used in different contexts, such as home and preschool, and how these uses are regulated by parental, pedagogic and marketing discourses.

Building on the work of semioticians such as Barthes, Baudrillard and Krampen, as well as on the social semiotics of Halliday, Hodge, Kress, and others, the book introduces a framework for the multimodal semiotic analysis of physical objects, and the ways in which they are digitally translated into words, images and sounds. It also introduces a multimodal framework with a focus on designs for and in learning. It then applies these frameworks to a range of toys and games for young children including teddy bears, dolls, construction toys, war toys and digital games. Throughout it shows how the toy and games industry contributes to changing the nature of childhood and the way children learn about the world.

Accessibly written, the book will not only be relevant to students and scholars of multimodality and semiotics, but also to early childhood educators and parents of young children.

Theo van Leeuwen is Professor of Language and Communication at the University of Southern Denmark, Denmark.

Staffan Selander is Professor Emeritus in Education/Didactic Science at the Department of Computer and Systems Sciences, Stockholm University, Sweden.