Practical Guide to Entrepreneurship
Turn your passions into a thriving business.
From finding a niche, to expanding a successful enterprise to new horizons, learn how to turn any business opportunity into a rewarding venture - while avoiding the pitfalls of pursuing a pipe dream.
Distilling the key points into down-to-earth, realistic advice, business experts Alison and David Price explain how to create the right brand to stand out from the crowd, achieve the best work-life balance and grow your business to success.
This Practical Guide offers expert insights, case studies and practical techniques to help you begin and prosper on your entrepreneurial journey.
Alison Price is a Chartered Psychologist and Occupational Psychologist, inspirational keynote speaker and an international consultant. She lectures at Kingston University, London, and comments within the media on business psychology.
David Price is an experienced senior manager qualified in management, consulting and coaching. He is a member of the Chartered Management Institute and the Institute of Leadership and Management.
Together they are The Success Agents.