Social Networking

This book introduces readers to the widespread phenomenon of how social media platforms such as YouTube, Twitter, and TikTok become an extension of...

YouTube experts s.media are shining a light on the changes to advertising and marketing, unveiling the truth behind outdated agency practices and r...

Overheard mobile pronouncements are a modern phenomenon. In the street, in the park, in supermarkets, buses, waiting rooms and even, heaven help us...

Are you ready to come together? Are you tired of typing out your interests and hyping up the details of your everyday life? Imagine then a social n...

From New York Times opinion columnist Zeynep Tufekci, an firsthand account and incisive analysis of the role of social media in modern protest“[Tuf...

On China’s biggest social media platform, Weibo, feminists are staying one step ahead of the censors. Weibo Feminism is the first book to explore i...

A powerful, comprehensive guide to spotting, responding to and proactively defending yourself from online abuse - and learning how to be a good all...

Mind your online P's and Q's with this expert digital manners guide Conducting yourself online can be challenging. It sometimes seems like the web ...

Let Michal Oshman take you on a journey of self discovery to identify what makes you you, what you were born to do and how to do it.As a mentor for...

The book presents a discussion of the selected properties of customer encounters conducted on brand profiles on Twitter. The first part of the book...

How do metaverse technologies change how we communicate with each other? This book explores how existing metaverse technologies affect our communic...

The Flatshare meets a modern You've Got MailDo you believe in love at first type? When Ada set up her own PR firm from a coffee shop, she didn't e...

'Compelling.' Reni Eddo-LodgeA 'must-read book for 2022', as picked by StylistMore than one fifth of children want to become influencers and it's e...

This book demonstrates to managers the strategic significance of intra-organizational social networks. It argues that strategic management is embed...

Social media has accelerated communication, expanded business horizons and connected millions of individuals who otherwise would never have met. Bu...